When is a good time to start playing Christmas music? A Chicago radio station is betting it’s sooner than you think.
On Tuesday, the day after Halloween, 93.9 LITE FM will rock Christmas music all day to get Chicagoans into the holiday spirit.
The station announced that its 24-hour Christmas playlist starts at 4 p.m. on Tuesday, November 1, 2022. That’s even earlier than in previous years.
“We heard our listeners loud and clear,” Mick Lee, 93.9 LITE FM program manager and afternoon show host, said in a statement. “The day after Halloween, listeners are ready to hear Christmas music on 93.9 LITE FM! As we change our colors from orange and black to red and green, Chicagoans will be sure to setting in the festive mood with nonstop holiday music! We look forward to making new memories with our listeners and their families for our 22nd year as Chicago’s Christmas music station.”
Last year, Chicago’s 93.9 LITE FM switched to holiday tunes beginning at 4:05 p.m. on Nov. 3. In 2020, 93.9 started playing non-stop holiday music on November 6 to spread holiday cheer during the pandemic.
To celebrate, the station will host a commercial-free, three-hour holiday kickoff on the big day where fans can submit song requests and participate in live games.
The station will continue to broadcast party music until the end of the year.
“It is an honor and a pleasure to provide the holiday soundtrack to all of Chicagoland,” said Matt Scarano, president of iHeartMedia Chicago region, in a statement. “Nothing is more festive and fun than listening to Christmas music on 93.9 LITE FM!”